Licensing lunch boxes and Happy Meal toys are one thing ... but there has to be a limit somewhere, right?
Apparently not for Viacom and CBS Corp., as the company apparently feels that a funeral isn't a funeral unless Spock is there giving the Vulcan salute. The studios have licensed the use of Star Trek to Eternal Image Inc. to be used in urns, caskets, memorials and vaults, according to Crain's Detroit Business.
"This agreement provides us with a tremendous opportunity to enter the entertainment industry category with an extremely popular and well-loved brand," said Clint Mytych, chief executive of Eternal Image, in a statement.
The company plans on having its Star Trek-themed funeral items available not just in the United States, but also in Canada, Europe, Australia, New Zealand, Russia, Korea and Japan.
The Star Trek items are expected to come to a funeral home near year in a matter of weeks, joining existing products offered by Eternal Image including logos from the Vatican, Major League Baseball, and even the American Kennel Club.
About the Author:
Michael Hinman is the founder and site coordinator for Airlock Alpha and the entire BlipNetwork. He owns Quantum Global Media Inc., the parent corporation of the BlipNetwork. He's a print journalist by day, and lives in Tampa, Fla.
